Crathco at Food & Hospitality Asia 2026: Frozen Innovation Meets a New Era of Beverage Excellence

Food & Hospitality Asia 2026 — one of the most influential trade events in the Asia-Pacific region dedicated to the foodservice and hospitality industry — is just around the corner. And Crathco will be there, ready to connect with professionals from across the region and beyond.

For operators, distributors and foodservice professionals seeking high-performance, reliable beverage solutions, FHA is the unmissable appointment of the year. The event brings together thousands of decision-makers from hospitality, retail and foodservice — a unique opportunity to explore what’s next for the industry.

Crathco — a brand with decades of heritage in professional beverage dispensing, from bubblers and slush machines to soft serve and hot beverage solutions — arrives at FHA with a stand that reflects both its proven expertise and a clear look towards the future.

At Hall 4 – Stand 4E3-01, the stand will reflect the three pillars of Crathco’s business:

• Frozen beverages — slush machines and the full frozen range, delivering consistent output and strong visual appeal for any foodservice operation across any volume of business.
• Cold beverages — the Crathco bubbler range, from classic countertop dispensers to the latest evolutions of the lineup, a trusted reference for chilled drink dispensing worldwide that combines operational reliability with the visual appeal that drives sales at the point of service.
• Soft serve & beyond — soft serve solutions designed for texture, consistency and versatility, built to perform across a wide spectrum of bases and service formats.

FHA 2026 is also the occasion to spotlight three significant product developments that mark an important step forward for the Crathco range:

• Classic Pro 18 Liters — a well-established name in the Crathco lineup, now featuring a redesigned evaporator that raises the bar on performance and product consistency. A familiar machine, meaningfully evolved.
• VFCB — combining eye-catching presentation with the technical capability to dispense carbonated slush beverages. A growing category with strong consumer appeal across the Asia-Pacific region, now served with the reliability and quality that define the Crathco name.
• SO Soft — the flagship of Crathco’s new SO line, making one of its first appearances at FHA. Engineered for perfect texture every time, across any base — plant-based, high-protein, artisanal. A new chapter for soft serve, one worth discovering in person at the stand.

Find Us at FHA 2026
📍 Hall 4 – Stand 4E3-01 🌏 Food & Hospitality Asia 2026

🔗Crathco at FHA
Our team will be on-site for live demonstrations, one-to-one conversations and tailored advice on how Crathco solutions can strengthen any beverage programme.
We look forward to welcoming you