Cold & frozen beverages for c-stores

Build a Better C-Store Beverage Program


Simple. Profitable. Easy-to-Execute

Most beverage programs are underperforming. Is yours?

c-store inside

All numbers shown are illustrative estimates, not guarantees. Replace with verified pricing and product cost before you commit.

Four colorful frozen slush drinks in cups

The Dispensed Beverage Profit Math
Every C-Store Owner Should Run
Before Purchasing Equipment

Dispensed frozen and cold drinks deliver some of the highest gross margins in the store. With most Crathco purchases, payback lands in under 6 months at 60 cups a day. Don't take our word for it. Run your own numbers!

Why crathco?

Turn High-Margin Potential into Repeatable Profit, with Crathco

Dispensed beverages are one of the highest-margin opportunities in convenience retail, but turning that potential into consistent performance requires the right partner. Crathco systems are designed to simplify execution while maximizing yield, helping operators deliver high-quality cold and frozen beverages with minimal labor, minimal waste, and maximum return per pour. This isn’t just a beverage program, it’s a smarter way to build profit into every transaction.

Tell me more about the BUBBLER® Dispensing Business

Turn refreshing juices, teas and signature beverages into an irresistible, visually captivating offerings that hook  thirsty customers and trigger impulse buys.

Tell me more about the Frozen Bowl Dispensing Business

Capitalize on the craze for frozen treats by transforming everyday frozen drink  into vibrant, churning sensations that guarantee  profit margins.

Tell me more about the Frozen Barrel Freezers Business

Convert high-traffic retail zones into profits with eye-catching, strategic focal points that turn casual browsers into customers of premium frozen beverages.

Three ways into the category

Pick the path that fits your traffic and counter space

Simplicity Bubbler
easy entry cost

BUBBLERS®

The most cost-efficient, fastest on-ramp to dispensed-beverage margins with a lower entry equipment cost than frozen and smaller footprint.

I-Pro frozen dispenser
Moderate dispensing

Frozen Bowl Dispensers

The visual merchandiser of the category, the spinning bowl sells itself. Best at moderate daily volume with room for multiple flavors on the counter.

Barrel Freezer
High volume dispensing

Frozen Barrel Freezers

Built for throughput, it earns its higher investment once your daily cup count is high, it's the volume operator's machine.

Run your numbers

Beverage Equipment ROI Calculator

Adjust the inputs to match your store. Every default is an illustrative estimate — your rep/dealer will confirm machine pricing with real figures on your quote.

Illustrative. Set your shelf price.
Illustrative — replace with your actual product costs.
Illustrative. Be honest about your traffic.
Illustrative — bubblers lower, multi-barrel higher.
Illustrative.

Your estimate

Gross profit per cup
Daily gross profit
Monthly gross profit
Annual gross profit
Estimated payback
First-year net after equipment
Lock in this payback with a quote

Estimates only, shown for illustration — not a guarantee of results. Gross margin on syrup-based drinks is well established; exact payback swings on your price, volume and verified equipment cost.

where convenience store profitability really comes from

Why beverages out-earn most counter investments

Dispensed beverages consistently deliver some of the strongest gross margins in convenience retail, outperforming most core, in-store categories. With lower ingredient costs and high purchase frequency, cold and frozen programs generate significantly higher profit per transaction than packaged drinks, snacks, or even many prepared food offerings. For operators, this isn’t just a beverage program, it’s a margin engine.

Illustrative gross margin and footprint by c-store counter category
Counter categoryTypical gross margin*FootprintSpoilage risk
Frozen dispensed beverages~60–67%SmallLow (concentrate)
Cold dispensed beverages~50–55%SmallLow (concentrate)
Roller-grill, hot prepared food~52-60%MediumHigh
Packaged snacks~38-43%ShelfLow
Bottled cold drinks (cooler)~30-45%LargeLow

*Source: NACS Magazine. Figures may depend on local pricing, supplier costs and product mix.

Free download

Get the Cold and Frozen Beverage Profit Worksheet

A one-page worksheet to run your store's profit per cup, break-even cups/day, and payback — plus a quick payback reference table. Print it or save as PDF.

No spam. Or open the worksheet now →

We're crathco, we can help

Turn High-Margin Potential into Repeatable Profit

Cold and frozen beverages can be among the most profitable categories in your store—but only when execution is simple and consistent.

That’s where Crathco stands apart. Designed for day-to-day execution, Crathco helps operators turn margin potential into reliable, repeatable profit.

Built for Real-World Performance

  • Easy operation
  • Low-maintenance design
  • Proven reliability

Result: Your team spends less time managing equipment—and more time serving customers.

Consistency That Protects Margins

  • Consistent drink quality
  • Reduced waste
  • Reliable performance at any volume

The Crathco Advantage

Higher margins. Simpler execution. Consistent results.

Crathco delivers the solutions to build a beverage program that works— every day, at every pour.

operator painpoints

A Practical Guide to Building a Profitable Convenience Store Beverage Program

Convenience store beverages have evolved from a simple offering into one of the most powerful drivers of inside sales, traffic, and margin growth. Yet many operators still struggle to unlock the full potential of their beverage programs—often due to inconsistent execution, overcomplicated setups, or a lack of alignment between equipment, menu, and customer demand.

slush drinks

1. How to Build a Beverage Program That Actually Makes Money

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2. Which Beverage Categories Should a C-Store Prioritize First?

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3. Why Cold, Iced, and Frozen Drinks Deserve More

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4. How to Offer Customization Without Creating Chaos

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5. Cleanliness Is a Beverage Sales Strategy

 

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6. What Beverage Value Means in 2026

 

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7. Functional Beverages: How to Add More Benefit Without Overcomplicating the Bar

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8. Use Loyalty and Promotions to Make Beverages a Habit

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9. How to Reduce Labor Pressure and Still Deliver a Better Beverage Experience

 

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The questions operators actually ask

Cold and Frozen Beverage Profitability FAQ

How much profit does a frozen beverage make per cup?

Dispensed frozen and cold beverages are among the highest-margin items in a c-store. At an illustrative $1.99 retail price and roughly $0.35 in cup, lid, straw and syrup cost, gross profit lands near $1.64 per cup — about an 82% gross margin. Your exact figure depends on Crathco equipment cost, COGS and your shelf price.

How many cups per day do I need to break even?

Break-even is machine cost divided by gross profit per cup, spread over your target payback window. On illustrative figures, a $4,500 machine at $1.64 gross profit per cup, roughly 56 cups a day pays the machine off in about three months. Lower-cost bubblers break even on fewer cups; higher-volume barrel freezers need more.

What's the payback period on a c-store frozen beverage machine?

At moderate volume, payback in under six months is realistic. On illustrative defaults , 60 cups a day at $1.64 gross profit and a $4,500 machine, payback is roughly three months. Payback swings most on daily cup count and equipment price, so run your store's real numbers in the calculator above.

What does it cost to run?

The main running costs are product (syrup or mix plus cup, lid and straw), electricity for refrigeration, and routine cleaning labor. Product cost is already in your per-cup COGS. Many current Crathco units use energy-efficient R290 refrigeration; confirm exact power draw on the spec sheet for your chosen model.

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